If you are one of those
business people or, perhaps, individuals who have had years of track record in
their line of work but without having gotten around to putting up a website,
what are the steps one must take in order to make sure one finds excellent
help, if not the best qualified quality website designer? Here are the simple
steps to follow:
1. Know what a website can
do to your business or line of work
A website is nothing more than
a shop display window where a tailor or an artist displays his or her wares.
And if you are a construction company or a shipbuilder, it would be an entire
building complex where you can exhibit all your people, materials and resources
needed to do an entire project for any client.
A website, however, brings
your window to your clients anywhere they may be. There is practically no time,
place and cultural constraint, unless there is no Internet connection.
Hence, a website is one of the
cheapest and fastest ways of finding clients for your products and services. It
is also the most effective as it can clearly exhibit all aspects of your work:
scope, details, prices and other design and service requirements. Do you
compose music for online games? YouTube, Vimeo and other online video servers
can be your best partners for promoting your wares; but without a website to
bring them to your showroom of various samples (plus HD visual input and unique
add-ons) you could be left behind by the competition.
2. Designing a website is
like building a house
Just as a showroom or display
window need to have walls, ceilings and floors to contain any products, a
website needs to have the proper structure to house your wares as well. If a
writer tries to sell books online, he or she will have a library practically or
at least a table upon which to allow a visitor to touch the book and taste its
contents, if possible. We cannot simply show a book nowadays to people; we must
try to convince them to buy it (unless we are talking of a bestseller, which is
more an exception than a rule).
This is what Amazon does –
show you a colourful photo of the book cover; but, in general, there is no
access to the book’s content, whether list of chapters or foreword. LogicGateOne can do better than
that! What’s a whole chapter or two to tease readers to buy? Bookstores do this
now and you can, too, online – as easily as swiping on a tablet.
3. Get as much info
as to the technical side of the project
Unless you are a techie as
well, designing a website can
be a challenging task to comprehend. So, how does one measure a designer’s
capability? Easy -- look at some of their actual work in the past and any
ongoing projects they have. They can outline the technical
requirements (LogicGateOne does
this on their website).
Or you may already have the
person in your company who can do the evaluation of the designer’s abilities.
Collaborating with good website designers in the Philippines on
specific requirements you may have will make the process a lot easier for
everyone concerned.
4. Seek LGO’s advice on which servers can best
suit your needs
As we said, YouTube and
Facebook may be the only things you are aware of as an Internet user. LGO can provide an overview as to
which Web 2.0 sites can best suit your needs.
Do these steps with a couple
or so web designers and decide which one satisfies you. Happy hunting!
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